ActiveCampaign Email Timing Fix: Conditional Logic for Welcome Series

*Editors note: 6/26 Updated with alternate solution If you’re using ActiveCampaign for email automation, you know how powerful it can be. But sometimes, its flexibility can be a double-edged sword. I recently ran into a scheduling issue that had me scratching my head – and I’m guessing I’m not the only one. The Problem: Explicit …

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Bust Email Spoofing, Boost Deliverability: Your DMARC Quickstart

Imagine waking up to a barrage of angry emails from customers accusing you of spamming them with shady offers. Your email address? Impersonated by malicious actors in a nefarious spoofing scheme. Not only is this a PR nightmare, but it can tank your email deliverability and cost you precious leads. Enter DMARC: your digital bouncer …

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Functions.php vs. Functionality Plugins: The Definitive Guide to Making Informed Choices for Your WordPress Site

Customizing your WordPress site to match your specific needs can be rewarding, but it can also raise important questions regarding the best practices for implementing those customizations. A common dilemma faced by WordPress website owners and beginner developers revolves around whether to utilize the functions.php file or a dedicated functionality plugin when making enhancements or …

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Here we go.

Hello there, I’m Jeseph Meyers, and I’m genuinely glad you’ve found your way to Jeseph.com (which took surprisingly long to acquire…). I’ve been navigating the realms of marketing and frontend development since 2010, wearing different hats along the way. Now, I’m here to share what I’ve learned and (hopefully) help folks like you navigate the …

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